过程就是奖励

“The journey is the reward.”

过程就是奖励。

1982年9月，帕加罗沙丘退思会

1982年9月，大约50名麦金塔（Mac）团队成员聚集在蒙特雷附近的帕加罗沙丘（Pajaro Dunes），进行为期两天的退思会。团队成员围坐在壁炉旁，乔布斯坐在他们前面的一张桌子上，小声地说了一会儿话，然后走到黑板架旁边，开始贴上自己的想法。

“The first was ‘Don’t compromise.’ It was an injunction that would, over time, be both helpful and harmful. Most technology teams made trade-offs. The Mac, on the other hand, would end up being as ‘insanely great’ as Jobs and his acolytes could possibly make it—but it would not ship for another sixteen months, way behind schedule. After mentioning a scheduled completion date, he told them, ‘It would be better to miss than to turn out the wrong thing.’ A different type of project manager, willing to make some trade-offs, might try to lock in dates after which no changes could be made. Not Jobs. He displayed another maxim: ‘It’s not done until it ships.’”

第一条是"决不妥协"。这一条在日后的岁月里被证明是一把双刃剑。大多数科技团队都会妥协，而 Mac 最终成为了乔布斯和他的队伍所能做出的最"完美得不可思议"的产品——但它还需要16个月才能上市，远远晚于计划时间。在提到一个计划中的完工日期后，他告诉他们：“即便错过上市日期，也不能粗制滥造。“换作愿意做出妥协的项目经理，也许会敲定一个完工日期，之后不得再作出任何改动。但乔布斯不是这样的人，他的另一句名言就是：“直到上市，产品才能算是完工。”

“Another chart contained a koan-like phrase that he later told me was his favorite maxim: ‘The journey is the reward.’ The Mac team, he liked to emphasize, was a special corps with an exalted mission. Someday they would all look back on their journey together and, forgetting or laughing off the painful moments, would regard it as a magical high point in their lives.”

另一张纸上有一句禅宗公案一样的短语，他后来告诉我这是他最爱的一句格言：“过程就是奖励”。乔布斯喜欢强调，Mac 团队是一支有着崇高使命的特殊队伍。未来的某一天，他们会回顾这段共同度过的时光，对于那些痛苦的时刻——只是过眼云烟，或者付之一笑——他们会把这段时光看做人生中奇妙的巅峰时刻。

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